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From111US$ /night
Check-in
02Dec2025Select date
Check-out
03Dec2025Select date
Rooms and Guests2 Guests, 1 Room
Key details

About the Hotel

Piazza Santa Maria Novella 21, Florence, Italy, 50123
Perfect
8.8
9.3
/10
4.2
4.1
/5

Rooms & Amenities

Hotel Rosso23 offers 42 rooms with free Wi-Fi, satellite TV, minibar, and air conditioning. Rooms feature Egyptian cotton sheets, safes, and bathrooms with hairdryers. Some rooms overlook Piazza Santa Maria Novella and the Duomo. The French Room has a double bed, while the Superior Room includes a study space and sitting area.

Dining & Breakfast

The hotel has a modern breakfast room with checkerboard floors, banquette seating, and wooden tables. Nearby, Piazza Santa Maria Novella hosts multiple bars and restaurants, including Mercato Centrale (0.5 km) for local Tuscan cuisine.

Location & Transport

The hotel is in Piazza Santa Maria Novella, 5 minutes from Florence Santa Maria Novella train station and the Duomo. Peretola Airport is 10 km away. Key landmarks within walking distance include the Uffizi Gallery (1 km), Palazzo Vecchio (1 km), and Via Tornabuoni shopping street.

Services & Facilities

Reception operates 24/7 with concierge services for tours and transfers. The hotel provides luggage storage, currency exchange, and pet-friendly accommodations. An affiliated parking garage is available for guests arriving by car.

Design & Atmosphere

The hotel features a red and gray color scheme, with floor-length gray curtains and bold red accents. Housed in a historic building, it shares a lobby, bar, and breakfast area with sister hotel Garibaldi Blu.

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Choose the Room

From cosy doubles to spacious family suites – all with flexible options, breakfast, and exclusive deals.
Single Room
2 persons
10 m² 
1 Single bed
Shower
Heating
Superior Double Room
2 persons
16 m² 
1 King-size bed
Shower
Heating
Classic Double Room
2 persons
16 m² 
1 King-size bed
Shower
Heating
Economy Double Room
2 persons
13 m² 
1 Double bed
Shower
Heating
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Getting around

All Transportation Options at a Glance

City Centre
Florence200 m
Airports
Peretola (FLR) 6.8 km
Galileo Galilei (PSA) 80.8 km
Train
Florence Santa Maria Novella Railway Station400 m
Bus
Bus stop200 m

Amenities

Thoughtfully designed amenities for a comfortable & memorable stay

General

  • Non-smoking rooms
  • Free Wi-Fi
  • Parking
  • Safe deposit box
  • 24-hour reception
  • Pets allowed
  • Rooms/ Facilities for disabled
  • Lift

Guest Parking

  • Electric kettle

Services

  • Valet parking
  • Room service
  • Welcome drink
  • Happy hour

Dining

  • Snack bar
  • Bar/ Lounge area

Children

  • Cots

Room features

  • Air conditioning
  • Heating
  • Mini-bar

Self-catering

  • Electric kettle

Media

  • Flat-screen TV
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Location

Piazza Santa Maria Novella 21, Florence, Italy, 50123
Map view
Piazza Santa Maria Novella 21, Florence, Italy, 50123
Nearby
Square
Piazza del Duomo
550 m
Landmark
Campanile di Giotto
550 m
Church
Basilica of Santa Maria Novella
160 m
Museum
Strozzi Palace
370 m
Museum
Riccardi Medici Palace
600 m
Museum
Museum of Opera of Saint Maria of Fiore
570 m
Church
Battistero di San Giovanni
470 m
Square
Piazza della Repubblica
520 m
Museum
Medici Chapel
400 m
Church
Ognissanti Church
560 m
Restaurants
Vincanto Ristorante
100 m
Piazza di Santa Maria Novella 29 Rosso
Il Grillo
90 m
Piazza di Santa Maria Novella 32r
Verdoliva Trattoria Toscana
10 m
Piazza di Santa Maria Novella 25R
Chianineria Trattoria dall'Oste
430 m
Via De' Cerchi 40/R Via Alamanni 3/5 R Firenze
Trattoria al Trebbio
70 m
Via delle Belle Donne 49r
Restaurante Il Latini
310 m
Via Dei Palchetti 6/r
Cicalone
90 m
Via Delle Belle Donne 43 R
Braceria Bisteccheria Ristorante Santa Maria Novella
180 m
Via della Scala
Trattoria Za Za
570 m
26r Piazza del Mercato Centrale
Gelateria “Pasco”
160 m
Piazza di Santa Maria Novella 16R
Ristorante Palazzo Gaddi
180 m
Via del Giglio 11
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Property information and rules
Check-in
from 14:00-23:59
Check-out
until 12 pm
Guest Parking
Private parking is possible at a location nearby at EUR 48 per day.
Internet
is available in for free.
Breakfast
A buffet breakfast is served at affordable prices. 
Pets
Pets are allowed on request.
Languages
English, Spanish, Italian
Year renovated:
2009
Number of floors:
4
Number of rooms:
42
Check-in
02Dec2025Select date
Check-out
03Dec2025Select date
Rooms and Guests2 Guests, 1 Room